SEO: What if the recent inaccuracies of the Keyword Planner were not such bad news?

Keyword Planner

Knowing the query search volumes in Google obviously helps to develop SEO strategy, and decide what content to produce. The Keyword Planner, a tool associated with AdWords, called in French “the keyword planning tool”, provided this information for free to everyone. But this summer, Google decided to change the rules and modified this tool. Now you have to have a paid account, having already done Adwords campaigns, to benefit from the figures, otherwise the proposed data refer to much less precise volumes. And even with a paid account, Google now…

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